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VIDEO TRANSCRIPT

We support partner organizations across the country. Every one of them is different. But there’s a common thread that connects them.

A shared vision. A faith that sport can enrich the lives of our young people. A drive to change the sports culture for the better.

There are no one-size-fits-all solutions. Each partner uses TrueSport resources in its own way, integrating them into its programs to meet individual needs and specific objectives.

Click on the logos below to learn more about our partners!

National Governing Bodies

USA Archery logo.
USA Archery
usa-artistic-swimming-logo
USA Artistic Swimming
USA Badminton logo.
USA Badminton
USA Baseball logo.
USA Baseball
USA Basketball logo.
USA Basketball
U.S. Biathlon logo.
U.S. Biathlon
USA Bobsled/Skeleton logo.
USA Bobsled-Skeleton
USA Boccia logo.
USA Boccia
U.S. Bowling logo.
U.S. Bowling
USA Boxing logo.
USA Boxing
USA Cheer logo.
USA Cheer
USA Climbing logo.
USA Climbing
USA Curling logo.
USA Curling
USA Cycling logo.
USA Cycling
USA Dance logo.
USA Dance
USA Diving logo.
USA Diving
U.S. Equestrian logo.
US Equestrian
USA Fencing logo.
USA Fencing
USA Field Hockey logo.
USA Field Hockey
U.S. Figure Skating logo.
US Figure Skating
USA Football logo.
USA Football
USA Gymnastics logo.
USA Gymnastics
USA Hockey logo.
USA Hockey
USA Judo logo.
USA Judo
USA Karate logo.
USA Karate
USA Lacrosse logo.
USA Lacrosse
USA Luge logo.
USA Luge
USA Pickleball logo.
USA Pickleball
USA Racquetball logo.
USA Racquetball
U.S. Rowing logo.
US Rowing
USA Rugby logo.
USA Rugby
U.S. Sailing logo.
US Sailing
U.S. Ski and Snowboard logo.
U.S. Ski and Snowboard
USA Shooting logo.
USA Shooting
USA Softball logo.
USA Softball
U.S. Speedskating logo.
US Speedskating
U.S. Squash logo.
US Squash
USA-Surfing-logo
USA Surfing
USA Swimming logo.
USA Swimming
USA Team Handball logo.
USA Team Handball
Partnerships
United States Tennis Association
USA Track & Field logo.
USA Track & FIeld
USA Triathlon logo.
USA Triathlon
USA Ultimate logo.
USA Ultimate
USA Volleyball logo.
USA Volleyball
USA Water Polo logo.
USA Water Polo
USA Water Ski and Wake Sports logo.
USA Water Ski & Wake Sports
USA Weightlifting logo.
USA Weightlifting
National Wheelchair Basketball Association logo.
National Wheelchair Basketball Association
USA Wheelchair Rugby logo.
USA Wheelchair Rugby
USA Wrestling logo.
USA Wrestling

Sport Federations & Related Groups

Association of Chief Executives of Sport logo.
Association of Chief Executives for Sport
GamePlan powered by Bridge logo.
GamePlan
Lakeshore Foundation logo.
Lakeshore Foundation
National Athletic Trainers Association logo.
National Athletic Trainers' Association
Netball America logo.
Netball America
International Jiu-Jitsu Federation logo.
Sport Jiu-Jitsu International Federation
World Lacrosse logo.
World Lacrosse
World Rugby logo.
World Rugby

Community & Youth Sport Programs

City of Alamosa Parks and Recreation
Alamosa Parks & Recreation
A's and Aces logo.
A's and Aces
Boys & Girls Club logo.
Boys & Girls Club
California Department of Public Health's Move Your Body, Calm Your Mind logo.
California Department of Public Health
High School Colorado Cycling League.
The Colorado League
Colorado Springs Sports Corp logo.
Colorado Springs Sports Corp
Crossover for Change logo.
Crossover for Change
Denver City LAX logo.
Denver City LAX
FastPitch Showdowns logo.
Fastpitch Showdowns
Hillside Connection logo.
Hillside Connection
iSport360 logo.
iSport360
Kansas City Royals logo.
Kansas City Royals
Kids on Bikes logo.
Kids on Bikes
Landsharks Running Club logo.
Landsharks Running Club
Learn to Skate USA powered by Toyota logo.
Learn to Skate USA
Los Angeles Bulls Soccer Club logo.
Los Angeles Bulls Soccer Club
Mindfulness and Positivity Project.
Mindfulness and Positivity Project
Move United logo.
Move United
NICA logo.
NICA
Skyhawks Sports Academy Colorado logo.
Skyhawks Sports Academy Colorado
SportsEngine logo.
Sports Engine
Star Track Cycling Club Logo.
Star Track Cycling Club
The U.S. All Star Federation logo.
U.S. All Star Federation
U.S. Youth Soccer logo.
U.S. Youth Soccer
Wrestle like a Girl logo.
Wrestle Like A Girl

Camps

Air Force Sports Camp logo.
Air Force Academy Sport Camps
Lacrosse Training Center logo.
LXTC Camps
Camp Susquehannock logo.
The Susquehannock Camps

Schools

SIMLA logo.
Big Sandy School
Colorado High Schools Activities Association logo.
Colorado High Schools Activities Association
The Flying Carrot logo.
The Flying Carrot
New England Preparatory School Athletic Council
New England Preparatory School Athletic Council
Patriot League logo.
Patriot League
Rampart High School logo.
Rampart High School
University of Colorado: Colorado Springs Farm.
UCCS Farm

Partner Stories

Big Sandy School Education.
Little town, big news. Visit Big Sandy, the nation's first TrueSport School. A place where the students themselves have taken ownership of the TrueSport principles – living them, sharing them, and celebrating them.
Learn More
A's and Aces Sports outreach.
A's & Aces combines tennis and academics, helping public school kids in New Orleans achieve excellence in the classroom and on the court. Our Athlete Ambassadors – World and Olympic Champions – have made a positive, lasting connectionwith these students.
Learn More
USA Swimming/Deck Pass: NGB Partnership/Digital Platform.
We teamed with USA Swimming to add values-based education to its hugely popular Deck Pass app – videos, interactive lessons, and a presence at swim meets across the country. Together, we're changing the world of youth swimming for the better.
Learn More
Trevor Tierney sports camps.
At his world-class camps, lacrosse legend Trevor Tierney teaches more than on-the-field skills. He's inspiring a generation of young athletes to find the enduring values sports can teach – values that go far beyond winning. Our accessible, actionable lessons help him spread the message.
Learn More

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TrueSport Partnerships Video Transcript

Kids yelling: TRUESPORT!

Male Narrator: It began with a vision. A vision of what youth sport can be. How it can help prepare young people for success in life. How it can be uplifting, positive, joyful. But somehow, the vision got disconnected from the reality. We forgot about winning the right way and focused on winning any way we could. We forgot about the simple power of play.

Female Narrator: What is TrueSport? We’re a grassroots movement dedicated to promoting a positive youth sport experience. An experience that builds core values and life skills. We support athletes, parents, and coaches by partnering with organizations throughout the country. We provide them with powerful tools, lessons, playbooks, videos, and more. We cover everything from good sportsmanship to good nutrition. Our athlete ambassadors include Olympic medalists and world champions. We’ve got some great credentials. TrueSport is powered by USADA, the U.S. Anti-Doping Agency. USADA’s mission is simple, preserve the integrity of sports at every level of competition. The need is real. We talked to parents and we learned that 85 percent agree that youth sport should reinforce positive values, but only 35 percent believe it’s actually building those values. TrueSport was created to close that gap, to be a force for real world change. Get to know a few of our partners and you’ll see that change at work.

Male Narrator: Simla, Colorado is a little town where big things are happening. It’s Big Sandy K-12 school is the first official TrueSport school thanks to the students themselves. The high school kids founded their own TrueSport club to share the message throughout the school. They take time to mentor the elementary students, teaching the TrueSport values and principles.

Sammi Swennes, 6-12 Principal: It’s going to teach kids values and integrity and morals,  on and off the court.

Male Narrator: These kids have taken ownership of the TrueSport values, embraced them in their daily lives. What does TrueSport mean to them? You can hear it in their own words.

High school boy #1: It makes you want to make the right decision.

High school girl #1: I think it means respect for your teammates, respect for your coaches, and mostly respect for yourself, because if you are being a TrueSport, then you are showing that respect.

High school boy #2: It’s more than just the program in our school.

High school girl #1: I think all schools, big or small, could benefit from this.

High school girl #2: I think it’s just brought everyone together as a family.

High Schoolers yelling: TrueSport rules the school!

Male Narrator: Partnerships can be powerful. That’s why TrueSport teamed with USA Swimming to build values-based education into the successful Deck Pass Program. The centerpiece is an app that empowers kids to learn interactively. But that’s just the beginning. It’s a complete resource including video lessons. It’s helping these young athletes become better swimmers and better people. You can see its power at work here at the South Carolina Swim Club. Has it made a difference? Just listen.

Young male swimmer #1: I would describe DeckPass as fun, educational, and playful.

Young female swimmer #1: TrueSport’s for everything, it’s not just swimming. I mean, it’s for lacrosse, football, like, it’s not just for swimming.

Elizabeth “Bessie” Rea, SCSC Coach: TrueSport is absolutely helping change the culture of youth swimming.

Kate Borg, Olympian, Swim Mom, TrueSport Advocate: The partnership between TrueSport and USA Swimming has been amazingly impactful. The platform is super powerful and it’s right in the hands of the device that kids have every day.

Swimmers yelling: TRUESPORT!

Male Narrator: A’s and Aces was born out of the ruins of Hurricane Katrina. It brings youth tennis to public school kids throughout New Orleans. Kids who would otherwise have no access to the sport. But it’s more than tennis, it’s about the classroom as much as the court.

Freya Hoffman-Terry, COO, A’s and Aces: The program uses tennis as a sport to get students engaged in academics and life skills. It’s been wonderful having TrueSport ambassadors involved in our program. Last fall, we had DeeDee Trotter come and speak to the students. She really empowered them and excited them about competing at a professional level.

Olympian Lauryn Williams talking to youth tennis players: What does it mean to you, tell me what TrueSport means to you? How about you?

Freya Hoffman-Terry, COO, A’s and Aces: This afternoon we had Lauryn Williams stop by and the kids were just thrilled with getting a chance to meet her, to talk to her, to interact on a personal level.

Lauryn Williams, 4-Time Olympian, TrueSport Ambassador: The TrueSport program is really about being the best you you can possibly be. So, using your different skills to be able to uplift one another to make sure that you’re true to yourself and true to your teammates. It’s the easiest way to describe what TrueSport is.

Young male tennis player #1: It was awesome because Lauryn is the definition of a TrueSport.

Young male tennis player #2: TrueSport has taught me goal-setting, eating right, and being a gracious loser, because all of us lose a lot.

Freya Hoffman-Terry, COO, A’s and Aces: I’m so proud of how my students have responded to the TrueSport curriculum.

Male Narrator: In the world of lacrosse, Trevor Tierney is a legend, two-time All-American, All World goalie. It’s in impressive record, but there was something missing, something beyond winning.

Trevor Tierney, International Lacrosse Champion, TrueSport Ambassador: At the end of the day, all that stuff’s really great, and it means a lot, and it’s fun and it’s exciting, but you get done and you’re like, what have I gained from this? And at some point, we all go back into the real world and we’re provided this opportunity to give something back to our communities.

Male Narrator: Today, Trevor is giving back, as a coach and as a TrueSport Ambassador. Through his world-class camps, he shares his insights and values with thousands of young athletes, the next generation of lacrosse players.

Young male lacrosse player #1: A good sport is someone who knows how to win without gloating and is still happy for themselves. And when they lose, they know how to learn from their mistakes and be happy for the winner.

Trevor Tierney, International Lacrosse Champion, TrueSport Ambassador: We want to build a culture of excellence for our kids in all areas of their life both on and off the field.

Female Narrator: There’s a common thread that connects these stories. A faith that sport can transform the lives of our young people, a commitment to change sports culture for the better, and it’s happening. You can see it in the way the kids act on and off the field. You can see it in the numbers, too. In the past year, our reach and impact more than doubled, from 2.6 million to 5.3 million. More than 93 percent of kids say their experience had a positive impact. They described it as educational and meaningful, and said they applied TrueSport lessons to everyday life.

Male Narrator: That’s a powerful story. A story of real, positive change. Today in communities across America, TrueSport is working to turn its vision into reality. It’s coaches and parents, mentors and athlete ambassadors, most of all, it’s the young athletes themselves building the TrueSport values into their lives. It’s the TrueSport commitment to make sure that youth sport in America delivers on it’s bright, amazing promise.

Goal-Setting Lesson Video Transcript

Hi. I’m Trevon, Trey, Jennifer. Team USA wheelchair basketball player, paralympian, and true sport athlete. Today, I want to talk to you about goal setting. And there are three things that I would like you to know. First, successful athletes set goals and a planned roadmap. Second, goals should be written down, assessed over time, and changed if necessary. And third, goals need to be challenging in order to be worthwhile. As a freshmen at Edinboro University, I was a part of a team that made the national championship game. And at that time I recognized I was the low man on the totem pole, but I felt in my heart that I knew my dreams were so much bigger than winning a national title. I wanted to make Team USA. I knew what achieving my lofty goal was not going to be easy and that I would need to work hard every day.

So, as a reminder, I created a pyramid of goals that I kept right above my bed. This pyramid reminded me of the accomplishments that I was working towards and visually represented my need to create a solid foundation underneath me before reaching the top. In the bottom roll of my pyramid of goals I listed goals such as obtaining my bachelor’s degree, becoming a scholar athlete award recipient, and becoming an All-American. The middle row listed winning a national title and playing for a professional team. And at the top row, the most challenging of them all, I listed becoming a gold medalist for Team USA.

By understanding that there are smaller stepping stones to achieving my ultimate goal of being on Team USA, I was able to stay motivated and to stay focused on completing the smaller stepping stones fully before moving onto the next one. Now I’ll be the first to admit that not every goal that I listed on my pyramid was accomplished, but seeing my goals every day when I went to bed, I was able to push through the days that I felt like doing nothing in hopes of achieving the bigger picture. Remember, create a clear goal roadmap, assess your goals often, and continue to challenge yourself. I hope that you never stopped dreaming big or reaching for the stars. And I look forward to seeing where your roadmap takes you.

Body Image Lesson Video Transcript

Hi, I’m Kara Winger, Olympic javelin thrower, and true sport athlete. Today I want to talk to you about body image and I have three things I’d like you to know. First, healthy thoughts often lead to healthier bodies. Second, there are varying body types and no one’s body is exactly like another. And third, true beauty goes deeper than the skin. As a multi-time Olympian, I’ve experienced a lot of variation and progression in my training. My coaches and I adapt to my training frequently, all with the goal of supporting my long-term success and health in the sport of javelin. I’m talking to you about body image today because sometimes even with the best of intentions and a common goal in mind, the changes you make to your training habits can prove to be detrimental if made for the wrong reasons. In the lead up to the 2012 Olympic trials, I was told in order to improve my performance on the field, I should try to become a leaner, skinnier version of myself.

So I changed my diet. I went along with what I was being told to do, even though I’d had great success at a slightly heavier weight and higher body fat percentage, and became much leaner than ever before. It seemed like a successful change at first, but I didn’t have nearly the results I’d had before. And I believe becoming leaner than my body naturally wanted to be was what caused my ACL to tear. In the end, it cost me heavily going into the 2012 London games. The takeaway for me, and hopefully for you, is that it’s important to know what works for you and your body and to not compare yourself to others. You should do your research and experiment with your diet to find what makes you feel the best, rather than focusing on what you look like. Today, if I feel like having a chocolate chip cookie, I have one, just not every day.

I’ve learned what a properly balanced meal for my body looks like and I recognize food as the fuel that keeps me throwing. I hydrate and allow myself time to recover. And I listen to and communicate with my body so that I can be the best version of myself. In the end, you are in control of how you see, treat, and respond to your body. We only get one and it’s amazing to discover how many things our bodies can do. Be a true sport athlete. Love who you are in this moment and get excited for all the places your body will take you.

A Good Sport Lesson Video Transcript

Hi, I’m Izy Isaksen, Team USA, Modern Pentathlon, Olympian, US Army Sergeant, and True Sport Ambassador. Today, I want to talk to you about being a good sport. There are three things I’d like you to know. First, real winners act the same toward their opponent, whether they win or lose. Second, follow the rules and be a gracious winner and respectful loser. And third, sportsmanship reveals your true character.

I started competing in Modern Pentathlon eight years after my older sister and three-time Olympian, Margaux Isaksen, began competing. I soon realized that people often compared the two of us. I would overhear spectators and teammates asking, “Who’s the better athlete,” and “Who’s going to beat the other.” Instead of letting outside pressures create a negative experience for us, I chose to practice winning and losing with grace and respect. I know that it would have been easy to let our hyper competitive mindset affect our relationship, but instead we decided to support and cheer for each other, regardless of our own performance. My experience of competing against and being compared to my older sister, taught me to focus on how to perform at my best, rather than putting wasted energy into wishing for others to fail.

I believe that sportsmanship reveals true character. So, no matter what situation I encounter during competition, I know it’s important to always treat people with respect and be a good sport. Remember, be a fierce competitor, find grace in all your victories and losses. And I hope to see you out there.

What Kind of Coach Do You Want to Be? Video Transcript

Edwin Moses: You’re a coach. Maybe what you want is very simple, for everyone to just run in the right direction, score for their own team, to try and try again and again. Maybe you want your athletes to become all stars. You want them to earn trophies, medals, win titles. You want them to reach the highest height their sport allows. And wanting all of that, of course, that’s good. But as every great coach discovers, developing a great athlete means nurturing, nurturing the even greater person within. Truth is, you have even more influence than you know.

You have the ability to affect even deeper change, to take what’s in your hands and do something even more extraordinary. You can be both the coach who provides the skills needed to win the game and the coach who helps them learn and succeed beyond the sport, to become all stars wherever they land in the future, and to enjoy their lives more now, because the confidence and courage they find working with you will stay with them when they need it the most. There are games to be won, lives to change. Coaches have the power to do both.

I’m Edwin Moses, and the lessons I’ve learned through sport have challenged me, guided me, and shaped my life forever. What kind of coach do you want to be?

THE SIMPLE TRUTH: DECODING THE SUPPLEMENT INDUSTRY VIDEO TRANSCRIPT

At first glance, dietary supplements look the same. They seem safe and healthy, but just because the label says a product is a dietary supplement, that doesn’t mean it’s safe. Unfortunately, you can’t tell whether a product is safe or not just by looking at the label. Most vitamins, minerals, fish oil, and other supplements containing nutrients are probably just fine, but supplements are not evaluated or approved by FDA before they are sold. Although it is rare for vitamins or minerals to be contaminated with drugs, there has been at least one case of a vitamin containing an anabolic steroid.

At the other extreme are products that contain drugs, stimulants, anabolic steroids, or other hormones. Even though these are not technically dietary supplements, many of them are labeled as supplements. For example, body-building products sometimes contain anabolic steroids or Selective Androgen Receptor Modulators, known as SARMs, or other hormones. Some pre-workout or energy products contain illegal stimulants like DMAA, ephedra, or other amphetamine-like stimulants. Weight loss products might contain prescription drugs like sibutramine, or hormones, like human chorionic gonadotropin, also known as hCG. All natural or herbal sexual enhancement products might contain hormones or Viagra-like drugs. Products like these can harm your health and career, but they’re for sale online, in some nutrition stores, and they’re labeled as dietary supplements.

When you pick up a supplement, especially one that promises performance enhancement, you don’t know if it belongs in the “Mostly O.K.” pile or in the “Dangerous” pile. After all, two products might look the same, but one might contain just amino acids and other legitimate ingredients, while the other also contains anabolic steroids. Because of this, FDA has issued a warning about certain categories of supplements: body building products, weight loss products, and sexual enhancement products. Be extremely careful when considering a supplement in one of these categories. We strongly recommend that you avoid products in these categories.

Even when FDA tests supplements and finds dangerous ingredients, companies sometimes refuse to recall them. Sometimes, they simply repackage their product and continue selling it under a new name. Just because a product is on a store shelf doesn’t mean it is safe. You need to do your research and be an informed consumer. The dietary supplement industry is enormous. Supplements that appear to be safe could actually be dangerous products in disguise. If you use dietary supplements without doing your research, you may be taking serious risks with your health and your career. Please visit USADA’s Supplement 411 for more information about dietary supplements.