Building ChampionsFor life
We believe that sport is a tool for building strong character, not just strong athletes. Backed by USADA, TrueSport empowers coaches, parents, and athletes to lead with integrity.
The TrueSport Mission
Our mission is to change the culture of youth sport by providing powerful educational tools to equip young athletes with the resources to build life skills and core values for success on and off the field.
TrueSport is founded on three cornerstones:
Sportsmanship
Winning the right way – with respect and gratitude for teammates, coaches, parents, and competitors.
Character Building & Life Skills
Using the sport experience to develop positive whole-life attitudes and behaviors: perseverance, leadership, goal-setting, decision-making and more.
Clean & Healthy Performance
Wellness-centric lifestyles that fuel athletic and personal success – in sport and in everyday life.
Who is TrueSport
TrueSport gives you the tools to be your best—on the field, in the gym, and in life.
TrueSport is proud to bring you a one-of-a kind, interactive learning experience featuring TrueSport’s very own Athlete Ambassadors. Explore their personal stories during a ~25 minute video and learn how their focus on developing key life skills and core values helped drive their success both in athletics and life.
Our Programs
Whether you’re coaching at the neighborhood field, cheering from the bleachers as a parent, or leading a top-tier club, TrueSport equips you with powerful tools to inspire integrity, sportsmanship, and character. This is more than a curriculum. It’s a movement to change the culture of youth sport for good.
TrueSport Lessons Click for More →
Get access to interactive and practical resources to help you easily incorporate sportsmanship, character building, & life skills into school and sport settings.
Train the
Trainer Click for More →
Get access to interactive and practical resources to help you easily incorporate sportsmanship, character building, & life skills into school and sport settings.
Coaching Certification Click for More →
Get access to interactive and practical resources to help you easily incorporate sportsmanship, character building, & life skills into school and sport settings.
Athlete Ambassador Engagement Click for More →
Get access to interactive and practical resources to help you easily incorporate sportsmanship, character building, & life skills into school and sport settings.
TrueSport Lessons
TrueSport Lessons
TrueSport Lessons
Athlete Ambassador Engagement
Together, We Build Better Athletes, and Better Humans
Join the TrueSport community to get resources, support, and a values-driven approach to sport that lasts a lifetime.
Subscribe for Resources
Join as a TrueSport Parent
Become a TrueSport Coach
Join TrueSport and the U.S. Anti-Doping Agency as we explore the importance of sport systems that prioritize athlete mental health.
Together, with athletes, coaches, experts, and sports administrators, we will reimagine youth sport systems that foster resilience, psychological safety, and lifelong well-being and examine how every stakeholder can play a role in building environments where athletes thrive—physically, mentally, and emotionally.
Join the TrueSport Team

TrueSport Lessons
The TrueSport Train-the-Trainer is your guide to best practices, tips, and tricks for implementing the TrueSport lessons, promoting collaboration and fun along the way.

truesport coach certification
The TrueSport Coaching Certification program invites coaches from all levels of play to refresh their intentions, continue their education, and prepare athletes for long-term success.

additional resources
The TrueSport Coaching Certification program invites coaches fradditional resources om all levels of play to refresh their intentions, continue their education, and prepare athletes for long-term success.

TrueSport Lessons
The TrueSport Train-the-Trainer is your guide to best practices, tips, and tricks for implementing the TrueSport lessons, promoting collaboration and fun along the way.

truesport coach certification
The TrueSport Coaching Certification program invites coaches from all levels of play to refresh their intentions, continue their education, and prepare athletes for long-term success.
additional resources
The TrueSport Coaching Certification program invites coaches fradditional resources om all levels of play to refresh their intentions, continue their education, and prepare athletes for long-term success.
TrueSport Lessons
The TrueSport Train-the-Trainer is your guide to best practices, tips, and tricks for implementing the TrueSport lessons, promoting collaboration and fun along the way.
truesport coach certification
The TrueSport Coaching Certification program invites coaches from all levels of play to refresh their intentions, continue their education, and prepare athletes for long-term success.

additional resources
The TrueSport Coaching Certification program invites coaches fradditional resources om all levels of play to refresh their intentions, continue their education, and prepare athletes for long-term success.
It was very informative and had an honest conversation about youth athletes and mental health. The speakers also gave practical ideas on how to approach young people about their performance and how it can lead to an increase or decrease in their mental health.
I enjoyed the various speakers, the issues that were discussed and the solutions. I appreciate that athletes shared personal experiences and struggles on this free event. I appreciate that I was able to get this information for free, to have professional athletes and coaches, and other professionals present is a privilege. Thank you TrueSport.
Well-rounded discussion panels. Loved hearing from the athletes as well as the professionals in mental health fields. The atmosphere of the whole seminar was very affirming. Had never heard of this organization before and just happened to open an email I received and was intrigued by what I saw on the website. So glad I signed up for the seminar.
Ambassador Spotlight
Abby Raymond
The TrueSport Athlete Ambassador team is a combination of Olympic, Paralympic, Team USA, and professional athletes who live and practice the values of TrueSport.
Abby Raymond is an Olympic weightlifter for Team USA who has achieved remarkable success from a young age. Abby has always exemplified the TrueSport values of leadership and perseverance, which are integral to her athletic journey. She embodies the motto “Strong-Kind-Different,” aiming to inspire fellow athletes to pursue their goals while embracing these guiding principles both in and out of the gym.
Recent Articles
From Playground to Podium
TrueSport is powered by the U.S. Anti-Doping Agency (USADA), bringing the same commitment to integrity and ethics in elite sport to youth and grassroots communities.es of TrueSport.
From the first practice to the world stage, we believe building champions begins with character. TrueSport helps young athletes grow into not just strong competitors, but respectful teammates, resilient leaders, and values-driven humans.
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